One of the primary concerns over self-driving cars is whether they're safe enough to use.

Google and Ford also have plans for autonomous vehicles. Two months ago, Tesla revealed it would create its own fully self-driving electric cars. Other companies have already confirmed plans to create their own self-driving vehicles. In September, a report from The New York Times claimed Apple has laid off employees of its automotive team. In July, Bloomberg reported Apple was shifting its focus toward creating its own autonomous driving system.

The tech giant has long been rumored to be working on its own vehicle as part of an initiative dubbed Project Titan. Kenner says Apple also backs simulation methods to determine how vehicles would fare in a crash, and a variety of analytical processes to identify and fix any potential safety or cybersecurity issues early in development.Īpple has never confirmed it is working on autonomous software or a self-driving vehicle. 'Apple believes that companies should invest the resources necessary to protect individuals’ fundamental right to privacy. 'Data sharing should not come at the cost of privacy,' said Kenner. Kenner said Apple supports a proposal that companies share 'de-identified' data from crashes or near-misses to help improve self-driving technology, but warns the policy must take consumers' privacy into account. Transportation,' writes Kenner in the letter of Apple's ambitions. 'The company is investing heavily in the study of machine learning and automation, and is excited about the potential of automated systems in many areas, including

The letter from Steve Kenner, director of product integrity at Apple, addresses the Federal Automated Vehicles Policy crafted by the Department of Transportation and the National Highway Traffic Safety Adminstration (NHTSA). transportation officials offers some insight into Apple's plans for the growing self-driving vehicle market.

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